Campaign naming methodology – why is it worth implementing and how will you benefit from it?
Do you manage Facebook, Google Ads or GTM activities? Does being able to distinguish between all the new campaigns start to worry you? Those feelings of dread and frustration stirred by accessing an account and not being able to tell what to do next are known all to well to us. You can imagine what happened, when someone had to quickly jump in! Does this ring a bell?If so – we’re here to share some advice and ideas! The problem surfaced once we started to manage multiple accounts. The task of quickly grasping the situation proved to be difficult even for people working directly with a given client. Today, we’re about to show you our campaign naming methodology and the benefits it brings.
22 July 2019